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#laurensalisbury

With a career spanning 120+ countries, I blend storytelling and strategy to help brands communicate with authenticity and heart.

A storyteller at heart, Lauren Salisbury is a writer and communications strategist whose work bridges story and strategy. With more than 15 years of dynamic experience shaped by her roots as a journalist and her passion for connecting people through powerful narratives, she tells stories that drive impact and move people—to feel, to connect, and to explore the world with purpose.

“One of the most rewarding parts of working across cultures has been seeing how universal great storytelling really is — no matter the language or market, people connect with authenticity and emotion.”

Lauren Salisbury

Some of my work

See Santa Monica

Fiscal year recap on earned and social media efforts for Los Angeles’ beachside city.

2024 Summer Olympic Games

Celebrity partnership with Kerri Walsh Jennings reached an audience of 706.4 million across print, social and digital coverage.

Travel Tech Start Up

Spearheaded investor marketing strategy for Series C fundraising push, resulting in an additional $85 million of investments from global base of venture capitalists.

Super Bowl LXI

Led Super Bowl PR campaign in Los Angeles, securing major media coverage and driving high-impact tourism visibility.

Now Playing: Los Angeles

Led global ad campaign for LA Tourism, using cinematic storytelling and star talent to boost visibility across four key international markets.

Discover Australia

Led a United States PR campaign that resulted in 30+ media features and a 25% increase in travel inquiries.

Spirit of Papua New Guinea

Led U.S. event series for South Pacific island, generating 100K+ TV impressions and high consumer engagement.

Outward Bound

Led global ad campaign for LA Tourism, using cinematic storytelling and star talent to boost visibility across four key international markets.